Wednesday, March 30, 2011

truncated hangtag + mock-up


i visited opening ceremony today and discovered that most hangtags are quite small.  that makes sense because the product should speak louder than the brand.  i decided to cap all the beautiful compliments i want to give my bag.  i will only list a few differentiating characteristics on the tag and let the product and website handle the rest. 

per usual, after paring the words down, i mocked it up to ensure that the tag will not overwhelm the bag.